Culturalization Tag

A map of the Chinese social media and Internet ecosystem

02 May A Map of the Chinese Social Media & Internet Ecosystem

To many, the Chinese Internet stands like an enormous jar of candy on the highest shelf of a pantry, full of promise but impossible to reach, with the stubby, metaphorical arms of a child. With 668 million monthly active users in China and only about 50%...

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Girls Promote China App WeChat

17 Mar 7 Unique Traits of Apps in China

China’s fervent app consumption will drive app revenues to exceed $26 billion annually by 2020. Without a doubt, apps are the backbone of China’s mobile-first communication and consumption habits. However, in China, apps have strikingly unique design customs and features. That’s why we wanted...

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Pile of Chinese Yuan

15 Oct What You Need to Know to Monetize a Game in China

You’ve probably heard some rumors about the Chinese mobile game market. You might have heard of its massive growth or its love for new content. You may have also heard that China is a free-to-play paradise. But do you know what other spending...

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Monetization changes to Toy Defense 3 in China

01 Jun How to Successfully Publish a Mobile Game in China

Many developers want to publish their mobile games in China, a market ripe with opportunity. But how do you successfully do this? We could write a 253-page novel about what it takes to create a hit in China, but to save you some time,...

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Minion Rush is a successful Western mobile game in China.

29 May Your 5 Minute Guide to the Chinese Mobile Game Market

In 2014, China had 383 million mobile gamers. Let that sink in for a moment. That’s more than the entire US population! It’s a staggering figure, and, based on the Global Mobile Game Confederation’s most recent report, one that’s projected to...

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